Skip to main content
The Willro Business API provides seamless access to reliable business data, customer reviews, and business-generated content. Willro functions much like Trustpilot, empowering businesses to integrate their reputation into third-party sites, apps, and services. Whether you’re building review widgets, business directories, or analytics tools, the Willro API delivers up-to-date information you can trust.

Base URL

All Willro API requests are made to this base URL:

Willro API Details

This API allows you to integrate business profiles, posts, and reviews into your apps and services.Base URL:
https://api.willro.com/api
Authentication Header:
x-api-key: willro_live_sk_95ad4a1e-48ac-4872-ae02-0d40072b60bf_6b7ec4b3af7911a65ee1c3a5ce3fe84b8c2e34136ca71030

Authentication

All API requests require an API key sent in the request headers. Your API key identifies your application and grants access to Willro’s protected endpoints.

How to Send Your API Key

Include the following header in every request:

Example Request

Here’s how to make a simple request to fetch business information:
const response = await fetch(
  "https://api.willro.com/integration/business-api/info",
  {
    method: "GET",
    headers: {
      "x-api-key":
        "willro_live_sk_95ad4a1e-48ac-4872-ae02-0d40072b60bf_6b7ec4b3af7911a65ee1c3a5ce3fe84b8c2e34136ca71030",
      "Content-Type": "application/json",
    },
  }
);

const data = await response.json();
console.log(data);

Available APIs

Willro’s API is organized into several powerful endpoints:
📘 Note: All API endpoints return JSON responses and support RESTful operations.
APIEndpointDescription
Business Info/integration/business-api/infoRetrieve detailed profiles, contact info, and metadata.
Business Posts/integration/business-api/postsFetch updates, news, and announcements with pagination.
Customer Reviews/integration/business-api/reviewsAccess customer reviews and ratings, with filters and pages.